WSU Economic Development Blog!

Dec 30, 2009

Eco-Officers are moving into executive suites

At many companies, sustainability officers are placed in the upper echelons of companies, where they are highly visible. In some cases, the CEO has taken on the extra duty.

LA Times, December 30, 2009

During his more than three decades in real estate David Pogue played many roles, but environmental expert was never one of them.

That didn't stop his company, Los Angeles real estate brokerage CB Richard Ellis, from naming him the company guru of all things eco-friendly nearly two years ago. Pogue suddenly found himself in charge of making the firm and its projects more energy efficient and environmentally conscious, an abrupt switch from his previous property-management responsibilities.

"I'm an outsider, a real estate guy trying to become an environmentalist," said Pogue, the company's national director of sustainability. "But I believe in what I do, that it's something bigger than myself."

As companies grapple with climate change, try to attract eco-conscious customers and develop alternative energy agendas while complying with regulations, a new kind of administrator is moving into the executive suite to help out.

Sustainability officers and green supervisors, some say, are successors to the diversity managers and innovation specialists of the 1990s -- with their focus equal parts corporate responsibility, public relations and profit.

"Our clients expect this," Pogue said. "A company of our size doesn't have the luxury any longer of not participating."

To read the rest of the article, click HERE

Inventing A New Economy





As the economic cataclysm of the past two years has unfolded, there has been no shortage of data to help us understand what has already happened and what might happen next. GDP growth, unemployment rates, trade and federal deficit levels, inflation rates, foreclosure rates, capital and leverage ratios—all have been paramount in our conversation.

As we continue to parse the economy and try to understand what the future holds, I want to focus occasionally on some numbers that do not typically generate headlines the way that, say, the monthly unemployment numbers do. Yet over the long run, these statistics may be a more important part of the larger economic story line. I call them "other numbers that matter."

The first of these data sets relates to patent applications. America's overall economy, we are often told, is increasingly reliant on America's "innovation economy." Our national economic rebirth will be spurred by our historic ability to create new methods of production and new technologies, which will keep us one step ahead of the competition even as we lose the comparative advantage we used to have based on other factors, such as size of market or access to capital.

Read the rest of the article HERE

*Posted by Shelby. "One of our key assets in Jefferson County is incredible intellectual wealth. Invention, improvement, innovation and prototype development are areas we must continue to support and cultivate with care...this is the emerging economy!"

Dec 16, 2009

Poll: Action on climate will heat up economy, jobs

Tuesday, December 15, 2009

To read the rest of the article, click HERE

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